The IP Business Symposium was held at the Gifu Media Cosmos conference hall on June 14, 2018, sponsored by the Chubu Bureau of Economy, Trade and Industry.
Our managing partner Masanori Hiroe served as moderator during the panel discussion “Product Development and IP – What the Market Wants Right Now.”
The two panelists (Mitsuhiro Takasaki, Representative Director of ENGINEER, INC. and Nobuhiko Hayashi, Executive Product Development Chief of ONDA MFG.CO.,LTD.) offered valuable insights about IP strategy, talking about how their companies have utilized IP in the process of going from manufacture by commission to making their own products and taking their brands to the worldwide market.